It is going to be a busy year for startup founders so take a moment to recharge and refresh and help your team do the same. Remind them how important they are to the work that has been done. To find some inspiration we have gathered some thoughts in our blog. - Importance of Inspiration and Gratitude into your Business.

Setting boundaries is about knowing your value, your priorities, your goals. As an employee, you are essentially selling your time and effort to employers. And employers purchase your labor with pay.

By involving customers early in your product development process, you’ll build a product that truly solves their problem, is usable, and on target, which will put your startup on the road to success.

Having a good reputation is good for business. Don’t take it for granted that it will just happen. Be purposeful and make it happen, then ensure it continues through everything you do for your company, employees, and customers, everyday.

Building gratitude into your business isn’t just for your customers, it’s also for your employees through recognition and rewards, demonstrating your appreciation for the extra effort. Doing so builds happiness and empowerment. The best part of this is the extension of goodwill a business receives from employees - sharing their positive experiences with others.

When designing a creative marketing campaign, look to provide something of value to your audience. Something that they can get behind, stirs emotion through humor or tugs at their heart a bit as that is how you can generate interest and just maybe go virtual. If you are having fun, chances are they will as well.

Patagonia announced that they were going purpose instead of going public. Harvard Business Review wrote an article that now is a good time to review your company values. If you are a startup founder you will be inspired by Yvon Chouinard, Patagonia outdoor company’s founder.

Using social media as a means to drive awareness can be viewed as an easy way to promote your company and product. However, knowing which platform is the best place to start to gain followers and build your community is not. Learn how to determine which one is the right one for your company in our blog.

Take the time to create the communications assets your company needs before you launch your product.

Figuring out how to keep making progress as you grow your business with what you learned after an accelerator program is challenging. Here are our top 5 things to do once you graduate from an incubator/accelerator program.

2022 marketing trends builds on the effort of reaching your customer with how, when, and where they prefer to buy, and extending that to positioning that customer in the center of your marketing efforts.

Learn the benefits of setting business goals and then extending that to your marketing efforts using SMART.

For startup founders looking to boost your business - The importance of inspiring your team and incorporating gratitude into your business.